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Mercedes-Benz 280 SE 3.5 Cabriolet (1971)

Mercedes-Benz 280 SE 3.5 Cabriolet (1971)

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Facts & Figures

Estimate CHF 290'000 - 340'000
Condition 2 - Good
First registration 1971
Odometer 46'000
Veteran registration
Engine 3.5-litre-V8
Power (KW/HP) 147/200
Fuel type Petrol
Transmission 4-speed automatic
Drive type Rear-wheel drive (RWD)
Steering Left-hand drive (LHD)
Exterior color Darke blue
Interior Dark blue leather

Elegance, V8 Refinement and Engineering Excellence – The 1971 Mercedes-Benz 280 SE 3.5 Cabriolet

Few Mercedes-Benz models embody the combination of engineering solidity, refined performance, and timeless elegance as convincingly as the W111 Cabriolet. When the open versions of the “Fintail” generation were introduced in the late 1950s, they ranked among the most sophisticated automobiles of their era. They combined the commanding presence of a large saloon with the craftsmanship of an extensively hand-built two-door motor car and the unique appeal of open-air touring.

While the four-door W111 saloons were replaced by the new W108 and W109 model series in the mid-1960s, the coupés and cabriolets remained in production. As a result, the open W111 models became a remarkable constant within the Mercedes-Benz range. They continued to benefit from ongoing technical refinements, while their fundamental design, shaped by Friedrich Geiger, retained its timeless elegance.

The pinnacle of this development arrived in September 1969 with the introduction of the 280 SE 3.5. Mercedes-Benz equipped both the coupé and cabriolet with the newly developed M116 V8, combining the classic W111 body with a modern and exceptionally refined powertrain. The 3,499 cc eight-cylinder engine produces 200 PS (197 hp) and is particularly distinguished by its remarkable smoothness and effortless power delivery. Mercedes-Benz itself highlighted the exceptional refinement of the new V8 as one of its defining characteristics, perfectly suited to the nature of this elegant cabriolet.

The 280 SE 3.5 also received a subtle visual evolution. Its lower and wider front end, featuring the so-called “low radiator” grille, gave the car a more contemporary appearance without sacrificing the characteristic proportions of the W111. These later examples therefore combine the classic Mercedes-Benz design language of the 1960s with a significantly more modern technical foundation.

Beneath its elegant bodywork lies a sophisticated V8 whose character is defined less by dramatic bursts of performance than by effortless power. Paired with a four-speed automatic transmission, it creates an exceptionally refined grand tourer. Independent suspension, power-assisted steering, and disc brakes on all four wheels further underline the exacting standards Mercedes-Benz applied to its flagship models.

The example offered here dates from 1971, the final year of production for the 280 SE 3.5. Showing just 46,000 kilometres, it represents a particularly attractive example of this highly desirable W111 variant. The dark blue exterior combined with a matching dark blue leather interior gives the car a discreet yet exceptionally elegant appearance. This colour combination perfectly suits the understated character of the Mercedes-Benz and highlights the clean, harmonious lines of its bodywork to great effect.

Of particular importance to the discerning collector is the car's matching-numbers status. The major drivetrain components correspond to the original factory specification, reinforcing the authenticity of the vehicle and preserving an important part of its historical identity.

Even today, the exceptional quality of the W111 Cabriolet is immediately apparent from behind the wheel. The V8 operates with remarkable refinement, delivering its power with effortless authority and working beautifully with the automatic transmission. Rather than conveying an aggressive sense of sportiness, the Mercedes offers the distinctive form of motoring for which great grand tourers were created: relaxed, confident, and endowed with a presence that has lost none of its impact after more than five decades.

The open-air driving experience enhances this character still further. With the soft top lowered, the car transforms from a luxurious and comfortable motor car into an exceptionally stylish touring companion, equally at home on winding country roads or extended journeys. It was precisely this combination of comfort, effortless performance, and understated elegance that made the great Mercedes-Benz cabriolets such exceptional automobiles when new.

With a total of just 1,232 examples of the 280 SE 3.5 Cabriolet produced, this V8-powered variant remained a comparatively exclusive model. Production ended in 1971, bringing to a close more than a decade of W111 and W112 coupé and cabriolet production.

Today, the W111 280 SE 3.5 Cabriolets rank among the most significant open Mercedes-Benz classics. They represent an era in which engineering substance, meticulous craftsmanship, and restrained styling came together to create an especially compelling expression of automotive luxury.

This 1971 Mercedes-Benz 280 SE 3.5 Cabriolet embodies these qualities to an exceptional degree. Its low mileage, matching-numbers status, Swiss Veteran registration, and elegant dark blue colour combination make it a particularly desirable example of the final and technically most advanced generation of W111 cabriolets. A historically significant Mercedes-Benz grand tourer created for sophisticated long-distance travel, it remains a fascinating testament to an era in which German engineering excellence and timeless automotive elegance were combined to remarkable effect.

Preview Event – Vehicle Inspection

Take advantage of the exclusive opportunity to inspect the auction vehicles in person before the official online auction begins.

At our Preview Event, you will have the opportunity to view the vehicles offered at your leisure, assess their condition firsthand and discover the individual features and details of each vehicle. Our experts from Emil Frey Classics AG will also be available in person to answer any questions you may have regarding the vehicles.

Unable to attend the Preview Event?

No problem. Please feel free to contact the Auction Management Team. Upon request, we will be happy to provide you with the vehicle inspection report prepared by our experts for the auction vehicle of your choice. This will give you additional information about the vehicle and its condition, even if you are unable to inspect it in person.

We recommend that all interested bidders make use of the opportunity to attend the Preview Event or request a vehicle inspection report in order to obtain comprehensive information about their desired auction vehicle before placing a bid.

Terms and conditions of participation

Only natural persons of legal age and with unlimited legal capacity, as well as legal entities, are eligible to participate. Legal entities must be represented by a natural person who is either authorised to represent them according to the extract from the commercial register or who has the appropriate power of attorney. Emil Frey Classics AG reserves the right to exclude participants from the auction without giving reasons.

Registration

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Once we have received your registration details, we will review and verify your information. Your customer account will then be activated for use as a bidder. Within 24 hours of successful registration, you will receive an email confirming that your account has been verified and activated on our auction platform.

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Please register well in advance to ensure that your account is activated before the auction begins, allowing you to participate without delay.

Auction hammer price and minimum bid

The bid is accepted by the highest bidder after the minimum price or higher has been reached, either after the bidding period has expired or at the moment when no further bids are submitted and the auction is closed by Emil Frey Classics AG.

Acceptance of the minimum bid – “Sold”

When the bid is accepted and the minimum bid (minimum price) or higher is reached, a legally binding purchase contract is concluded between the seller and the highest bidder.

Bid accepted below the minimum bid – “Reserved, not sold”

If a bid is made at a price below the minimum bid (minimum price), the vehicle is considered “not sold subject to reservation.” Vehicles that could not be sold during the auction or for which the minimum bid was not reached can be renegotiated after the auction in consultation with the consignor or owner. In such cases, Emil Frey Classics AG acts exclusively as an intermediary between the potential buyer and the consignor or owner, unless it expressly acts as the seller itself. A purchase contract is only concluded with the express consent of both parties.

Reservation of Emil Frey Classics AG

Emil Frey Classics AG reserves the right to decide freely on the acceptance of bids. In particular, it may refuse or cancel the bid, interrupt or cancel the auction, withdraw the auction item or put it up for auction again, and reject bids.

Auction terms – Purchase price & fees

The purchase price corresponds to the highest bid (hammer price) plus an auction commission of 11% of the hammer price.

General Terms and Conditions (GTC)

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